The National Advertising Review Board NARB recently made a ruling regarding Comcasts internet speed claims. The NARB is an independent body that reviews and regulates advertising claims in the United States. According to the ruling, Comcasts internet speed claims were deemed misleading and not substantiated. Comcast had claimed that its internet speeds were significantly faster than those offered by competitors. However, the NARB found that these claims were based on flawed testing methodologies and did not accurately reflect real-world performance. The ruling has significant implications for Comcast and other internet service providers. It highlights the importance of transparency and accuracy in advertising claims, particularly in the highly competitive telecommunications industry. The NARBs decision also underscores the need for rigorous testing and substantiation of advertising claims to ensure that consumers are not misled.