Sooner or later, it had to happen. With Nvidia dropping its current arsenal better known as the GeForce GTX 660TI on AMD, the red team panicked and was already planning a drop in prices on its 7800 and 7900 series graphics cards that took place very recently to keep up with the competition.
AMD has revised its GPU pricing to the following prices:
OLD PRICING
Radeon HD 7850 1GB @ $230Radeon HD 7850 2GB @ $250Radeon HD 7870 2GB @ $300Radeon HD 7970 3GB @ $350
NEW PRICING
Radeon HD 7850 1GB @ $190Radeon HD 7850 2GB @ $210Radeon HD 7870 2GB @ $250Radeon HD 7970 3GB @ $320
Hence the overall price drop ranges between 10-20% across all cards. My only worry right now would be if Nvidia drops prices on its newly launched graphics cards with a $10-20 drop, that could spell even a bigger disaster for AMD at this point of time.